Tips for creating successful mobile widgets

  • Tap into mobile user passion points. Hit on a passion point, content or service that mobile consumers want and need while they are on the go.
  • Personalization and Customization. The best widgets provide updated information based on users’ customized preferences. Let users customize your widget so they only get the stuff they select.
  • Ease of use. Keep things simple—don’t try to incorporate too many features into one widget. You can always build more than one widget!
  • Optimize for a mobile experience. Be mindful when designing your widget that it will be on a smaller screen and that network speeds will be slower on a mobile phone.
  • Keep it fresh. The most regularly used widgets are those that constantly provide new, up-to-the-minute information to users.

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